The Genesis HTA Philosophy
At Genesis HTA, we don’t sell products; we engineer the experience. We are a “Small Giant”—a company that chooses to be the absolute best rather than simply the biggest. We operate on the EOS (Traction) framework, utilizing modern ERP platforms (Odoo) to manage a complex, high-touch B2B ecosystem.
As our veteran sales leader prepares for a transition in 2027, we are looking for a new member to join our leadership tribe. We aren’t looking for a traditional Sales Manager. We are looking for a Lead Business Growth.
Your mandate is to orchestrate a growing ecosystem of over 500 elite B2B partners. You will build and scale our Go-To-Market strategy across three intersecting areas:
Channels: Growing our incumbent integrators, onboarding new “Smart Sparkies” (green-tech/electrical newcomers), and collaborating with high-end architects.
Categories: Expanding beyond high-end AV into outdoor tech, architectural lighting, and easy-to-install smart home solutions.
Modes: Combining high-touch field sales with proactive inside sales and frictionless e-commerce.
You do not need to come from the traditional Audio/Video industry, but you must have a passion for technology, light, and architectural design.
If you have the soul of an engineer, the drive of a salesperson, and the mindset of a builder, let’s talk. Send a brief note directly to Wim De Vos via LinkedIn or to wim@genesis-hta.eu explaining why the “Small Giant” philosophy resonates with you.
